1. Conserve — Renewable energy begins with conservation. For every 1 kilowatt-hour of electricity you use, it took 2.4 kilowatt-hours* of potential energy to get it to you. Conserve electricity by changing your behavior and adopting energy efficient technology.
2. Offset and/or Generate — The savings you reap from conserving electricity can fund the purchase of renewable energy certificates that offset your conventional electricity use — or better yet choose to generate your own renewable energy on site.
3. Invest — Vote with your dollars and invest in socially-responsible mutual funds, renewable energy companies/funds, or consider lending money to others looking to generate their own renewable energy.

Begin by learning about our four key action areas. Then use our MyWatts^TM Renewables Estimator to evaluate your own renewable energy potential. Finally, take action by changing behavior and adopting renewable energy technology.
* U.S. Department of Energy, 2005